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Instagram

Instagram ideas for jewellery shops (with the right post sizes)

What to post, and the sizes that look right in the feed.

Quick answer

Post your gold rate poster in Stories (1080×1920) every morning, use the 4:5 post size (1080×1350) for feed posts, share short reels of new designs under good light, highlight bridal and light-weight collections, and keep your rate-page link in your bio so followers can check today’s rate.

Use the right size

WhereSize
Stories and Reels1080 × 1920 (9:16)
Feed post1080 × 1350 (4:5) — shows biggest
Square post1080 × 1080 (1:1)

Studio gives you all three from one poster. See Instagram sizes.

Post ideas

  • Today’s rate in Stories, every morning
  • A 10-second reel of one design turning under light
  • Bridal set carousel on weekends
  • “Under 5 grams” light-weight collection
  • Customer moments (with permission)
  • Festival offers with clear dates

Make today’s poster in 30 seconds

Your logo and phone number are already on it. Free to start, no card.

Profile basics

  • Shop name and city in the name field
  • Bio: what you sell + “BIS hallmarked” + rate link
  • Highlights: Bridal, Light-weight, Offers, Reviews, Location

Questions

Should I post the gold rate on my Instagram feed every day?

Stories are better for daily rates. Use the feed for designs and offers, and the post size for special rate days.

Do I need a professional camera?

No. A recent phone, daylight from a window and a clean background are enough.

Try JustGoldRates free

Type today’s rate, pick a design and share on WhatsApp. Need help? Message us — we reply in simple words.

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